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June 2016
LifeQuotes.com Announces Enhanced Life Insurance Price Comparison Service For Scuba Divers

LifeQuotes.com Announces Enhanced Life Insurance Price Comparison Service For Scuba Divers

DARIEN, Illinois (June 7, 2016) – LifeQuotes.com, the online life insurance exchange that offers instant quotes from 50 life insurance companies and allows customers to buy from any company shown, has announced new enhancements to its price comparison service that are designed to make it quick and easy for scuba divers to find life insurance at the best possible rates. Stop the guesswork, easy life insurance is here. Instant life insurance quotes up to $25 million are now available at www.lifeq...
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Shaq signs on as spokesman of The General, who insured his college car

Shaq signs on as spokesman of The General, who insured his college car

Darren Rovell ESPN Senior Writer - Shaquille O'Neal has landed yet another endorsement deal, this time thanks to a past connection. The center-turned-broadcaster, who will be inducted into the Naismith Memorial Basketball Hall of Fame in September, has signed on as the first athlete spokesman of The General, an auto insurance company O'Neal used in the late '80s to cover his Ford Bronco II while playing at LSU. "I got the car for $2,200 and my dad said, 'Now you need insurance,'" O'Ne...
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January 2016
Good News and Bad News: Calls now have Data!

Good News and Bad News: Calls now have Data!

Yes, that is correct. Most calls bought and sold today could have data sent with them if you want it…. And you should. Data on a call, like who is calling, where they live, how much they earn, or what they've recently shopped for can drastically improve your call selection and conversion.
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August 2015
Getting Measurement of Content Marketing ROI Right by Rohit Roy

Getting Measurement of Content Marketing ROI Right by Rohit Roy

Content marketers often do not receive the credit they deserve and their impact on revenue is usually undervalued. This is because they are unable to accurately measure the revenue generated by content marketing.
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July 2015
Preach Patience and Consistency in B2B Marketing by Eric Fischgrund

Preach Patience and Consistency in B2B Marketing by Eric Fischgrund

B2B Marketers are under increased pressure to perform due to a multitude of marketing options, a changing online landscape, and new data-driven tools to track measurement. This can create an environment where realizing goals and objectives becomes more short term and reactionary, as opposed to adopting a strategy and sticking to it.
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Insurance Platform CoverHound Announces $14M Series B and New Partnerships from CoverHound.com

Insurance Platform CoverHound Announces $14M Series B and New Partnerships from CoverHound.com

CoverHound, the leading platform for comparing and purchasing insurance, announced that the company raised $14 million in Series B financing. The new funding will support CoverHound's carrier growth and integrations with large marketing partnerships like Google Compare, a financial research tool launching in select states in the months ahead.
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Red Ventures CEO: We’re going to keep growing from RedVentures.com

Red Ventures CEO: We’re going to keep growing from RedVentures.com

Red Ventures, the Indian Land-based marketing and sales firm that has more than doubled its workforce in the past five years, is poised for further expansion, CEO Ric Elias told the Observer.
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10 golden rules of IVR lead generation by Tim Harris

10 golden rules of IVR lead generation by Tim Harris

You need more leads, right? It just makes sense — the more leads you have, the higher your probability of making a sale. But there’s more to it than just getting more leads. Most agents don’t have a problem with lead generation — they have a problem with lead follow-up.
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Here’s How Much That Speeding Ticket Will Raise Your Insurance Rates from Credit.com

Here’s How Much That Speeding Ticket Will Raise Your Insurance Rates from Credit.com

Misbehaving is perhaps one of life’s earliest pleasures: As soon as we learn “no,” we learn also to test whether or not we can get away with whichever mess tempts our wee hearts most at any given moment. The truth is, there are driving laws that all of us regularly disobey.
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Vertafore Acquires QQ Solutions from Vertafore.com

Vertafore Acquires QQ Solutions from Vertafore.com

Vertafore, the leading provider of software that transforms the business of insurance, today announced it has acquired QQ Solutions, Inc., a leading provider of innovative and powerful agency management systems and a comparative rater offering. The move expands Vertafore’s portfolio of agency management systems and rating solutions, creating tools for agencies of every size with every budget. The acquisition further expands Vertafore’s rating capabilities in Texas and Florida, solidifying the ...
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